CREATIVE JOURNAL PROCESS, 2024KELLY‘S SCOPE
PHYSICAL CREATIVE DOCUMENTATION 

A series of physical research journals developed across weekly briefs spanning urban texture, luxury archetypes, material culture, and editorial concepting. Each spread functions as a constructed environment, combining texture rubbings, collage, photographic intervention, handwritten critical thinking, and visual mapping to move from raw observation toward a resolved creative position. Each journal demonstrates the ability to hold multiple references simultaneously and infused them into a coherent visual and intellectual position.